COVID-19: ViQuoP Study "Daily Life and Prevention in 60 French Households During the Coronavirus Pandemic"

On March 30, 2020, Santé publique France launched the ViQuoP study involving 60 participants to track changes in health behaviors (prevention measures, lockdown, alcohol and tobacco use, diet, and physical activity) and perceptions of their health status (well-being, health issues).

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A qualitative study to track changes in French people’s behaviors and attitudes toward health and prevention during and after the end of the lockdown

The COVID-19 pandemic has disrupted the daily lives of the French, altering the ways people interact and their relationship to health. Since the implementation of government lockdown measures on March 17, 2020, how have health behaviors and beliefs regarding lifestyle habits evolved? How do respondents perceive their stress levels and manage their emotions? How are preventive measures and other protective measures against the coronavirus (SARS-CoV-2) perceived and applied in practice?

To answer this question, Santé publique France launched a three-month qualitative survey on March 30, 2020, within an online community of 60 households in mainland France. This survey is conducted by the Kantar Institute and contributes to the management of Santé publique France’s social marketing initiatives during the COVID-19 pandemic.

Objectives

  • Primary objective: to describe changes in the health and prevention behaviors and attitudes of 60 French citizens during and after the end of lockdown

  • Secondary objective: to provide a platform for rapid pre- or post-testing of communication materials and prevention strategies developed by Santé publique France

Study Methodology

This is a qualitative study conducted via an online discussion platform, moderated by researchers from the Kantar Institute.

How were the participants selected?

A panel of 60 participants, aged 19 to 73 and who had never participated in a study of this kind before, was recruited following an individual interview and for the duration of the study. These participants receive financial compensation at the end of the study.

Community participants were selected for their diversity, based on several criteria: gender, socioeconomic status, place of residence, health behaviors (such as alcohol and tobacco use), and living conditions during lockdown (such as whether they have a garden). These criteria allow for the observation and analysis of a wide range of different reactions.

How were the interviews conducted?

18 interviews were scheduled over 3 months:

  • 2 interviews per week between March 30 and May 4, 2020 (between the 3rd and 7th weeks of lockdown),

  • then 1 session per week between May 4 and June 23, 2020.

For each session, each participant is asked about one or two topics via open-ended questions, which they are required to answer online in writing or by submitting various types of materials (audio recordings, videos, photos, etc.). If necessary, Kantar Institute researchers may follow up with participants to ask additional questions to explore their responses further. Individual telephone interviews with participants may be conducted. Responses to the questions asked are not shared among the various participants in the online community.

One limitation of this study stems from the sampling and data collection methods, which allow only for the selection of individuals sufficiently skilled with the internet to use the survey platform.

Questionnaire Content

The primary objective is to monitor the factors most likely to be affected by lockdown: mental health, diet, physical activity, addictive behaviors, emotional and sexual life, social connections, etc.; then, once lockdown restrictions are lifted, to understand how behaviors related to these factors will be adopted by this sample. In the context of the pandemic, particular attention is paid to the adoption of preventive measures, the acceptability of masks, and issues related to self-isolation in the event of a suspected case among close contacts…

The questions are developed weekly based on the needs identified for the work conducted by Santé publique France and in line with government announcements regarding health protection measures and the lifting of lockdown restrictions.

Results

The results of the ViQuop study cover the following topics:

  1. Changes in perceptions and practices regarding protective measures

  2. Adherence to and understanding of isolation measures

  3. Changes in perceived health status and well-being

  4. Changes in tobacco, alcohol, and cannabis use, and acceptance of non-COVID-19 prevention campaigns

  5. Changes in dietary habits, physical activity, and time spent sitting

1. Changes in perceptions and practices regarding preventive measures

In the third week of lockdown:

  • Respondents believe they are well-informed about and effectively implementing protective measures (physical distancing and preventive measures), but:

    • they are unable to spontaneously name the four main recommended preventive measures,

    • they do not follow the recommended steps for handwashing,

    • they may doubt their effectiveness,

    • measures for isolating a person with COVID-19 within the household do not appear to be known.

  • Respondents do not express major resistance to adopting preventive measures, but they doubt the effectiveness and feasibility of maintaining a 1-meter distance between individuals in public spaces, particularly in cramped public areas.

  • The vast majority of participants spontaneously report washing their hands approximately every hour and systematically after leaving their home. However, they wash their hands for an average of 15 seconds, compared to the recommended 30 seconds, often forget to scrub their fingertips and wrists, and systematically turn off the faucet with one of their washed hands, without having cleaned it first.

In the 5th week of lockdown:

  • Respondents seem to be aware that the lifting of lockdown measures will not mean a return to normal and that it must be accompanied by continued adherence to preventive measures, as the epidemic will not yet be over.

  • The requirement to wear a mask in certain circumstances starting May 11 is seen as a necessary and effective measure to protect oneself and others from the virus. Respondents indicate they already wear a mask whenever possible, particularly in public places where people are in close proximity (stores and public transportation).

  • The inconveniences (physical discomfort, changes in habits, etc.) caused by wearing a mask are cited as the main factors likely to limit public compliance with the measure. The short duration of the mask’s effectiveness, as well as potential supply difficulties, are also cited as obstacles to the widespread adoption of the measure among the population.

In the 6th week of lockdown and after 3 weeks of widespread exposure to various informational messages:

  • No significant improvement in handwashing practices has been observed, even among those who received the poster on the steps of handwashing.

  • The recommended duration of handwashing remains the guideline that is least known and least followed.

In the 8th and final week of lockdown:

  • At the prospect of returning to work, all “active” respondents stated that they would follow preventive measures on public transportation and at their workplace.

  • “Active” workers trust their employers to implement protective measures at their workplace.

  • Many associate returning to work with an increased risk of exposure to the virus, particularly on public transportation; as a result, several participants plan to employ certain avoidance strategies to reduce their use of public transportation.

2. Compliance with and understanding of isolation measures

Week 6 of Lockdown - Findings from the study panel on the isolation of people who have been in contact with a COVID-19 patient:

  • Very strong and spontaneous support for the principle of isolating people who are sick or at risk of becoming sick, viewed as a logical and effective measure to limit the spread of the virus.

  • If they are personally affected, they express reservations, mainly related to the psychological and economic consequences of another round of isolation, given that significant sacrifices have already been made during the lockdown.

  • They are highly skeptical about the feasibility of contact tracing and sometimes express concerns regarding their ability to maintain their freedom; for

    • this isolation measure to be acceptable, they believe that: all other measures to combat the epidemic must be strengthened (wearing masks, testing…),

    • contact tracing participants have rapid access to testing so they are not isolated longer than necessary,

    • in the event of hotel isolation, the room must be comfortable, contact with loved ones must be possible, and accommodation costs must be covered.

First week of reopening - Feedback from the study panel regarding two information sheets on guidelines during isolation, intended for people diagnosed with COVID-19 (sheet 11) or close contacts (sheet 22)

  • Most respondents found these fact sheets dense and lengthy. They said they were already familiar with most of the information they contained, but their feedback was generally positive.

  • The density of information is considered reassuring.

  • The fact sheets are viewed as a “reference” document to consult if they become a close contact or if they become ill.

  • The comprehensive format, coming from a public entity, is appreciated, especially given the abundance of information—which is sometimes contradictory and comes from various sources of varying reliability.

  • Respondents generally seek official communications that reassure them and allow them to feel properly informed and prepared in the face of this period of uncertainty and, at times, mistrust.

  • Areas for improvement or questions are emerging:

    • some guidelines seem difficult to follow, particularly isolating oneself when living with others under the same roof, or not sharing toilets or a bathroom,

    • others are not specific enough and raise questions: “How should bleach be diluted to disinfect surfaces?”, “Why wait 24 hours before throwing out your trash bag?” etc. Respondents do not fully understand the concept of the “incubation period” or the conditions under which test results are valid, which makes it harder to grasp the isolation periods—which can range from 8 to 14 days—or the need to retake a test.

1 Sheet 1: Information for people diagnosed with the disease

2 Sheet 2: Information for contacts

3. Changes in perceived health status and well-being

In the third week of lockdown:

  • Implementation of various strategies to cope with the lockdown and manage the stress it causes as effectively as possible.

  • Having to go grocery shopping is perceived as a particularly anxiety-inducing experience.

  • While generally accepted during the first three weeks, the lockdown situation seems to have caused anxiety once it was extended.

  • The presidential announcements on April 13, 2020, also led to low spirits and a feeling of the “blues.”

In the 4th week of lockdown:

  • A majority of respondents reported experiencing negative physical symptoms (weight gain, pain, sleep problems, etc.) and psychological symptoms (anxiety, irritability, sadness) linked to the stress of the exceptional health situation and the changes in routines imposed by lockdown.

  • The impact of lockdown on individuals’ mental and physical health is socially marked:

    • the minority of people stating they are “doing very well” are older and more likely to be male than other respondents and have access to outdoor space. The lockdown situation appears to have caused relatively little change in these individuals’ daily lives,

    • the majority of people reporting that they are “doing fairly well”—but who are weary and prone to anxiety—are predominantly men under 50, those with a relatively stable socioeconomic status, and those without access to outdoor space. This group primarily experiences negative emotional changes due to the lockdown,

    • the minority of people describing themselves as “impacted” is more female than the rest of the respondents and lacks outdoor space. They are primarily residents of the Paris region belonging to a lower socioeconomic class. Among those who were working before the lockdown began, many have lost their jobs.

In the 5th week of lockdown: concerns regarding the lifting of restrictions (fear of a second wave of the epidemic or anxiety about children returning to school) have become a major source of anxiety.

In the 7th week of lockdown: participants’ assessment of their perceived health remains fairly mixed. The three subgroups identified during the 4th week of lockdown emerge again. However, the group of “those affected” reporting that they are doing rather poorly consists of a larger number of respondents.

In the first week of reopening:

  • Participants’ average mood score increased significantly compared to previous surveys conducted during lockdown.

  • The gradual return to normal life, with the resumption of work (whether remote or on-site) and social life, is described positively by participants, who report a sense of regained freedom.

  • Fears or anxieties regarding the economic situation in France or the pandemic remain a cause for concern

  • A minority of respondents report continuing to self-isolate (in a less strict manner) out of fear of the virus.

  • A certain weariness regarding the various communications related to COVID-19 is evident.

4. Trends in tobacco, alcohol, and cannabis use, and acceptance of non-COVID-related prevention campaigns

  • The COVID-19 pandemic and the various phases of lockdown and reopening have had an impact on people’s lifestyles, including their use of psychoactive substances.

  • Internet users participating in the ViQuoP qualitative study were surveyed twice about their use of psychoactive substances (alcohol, tobacco, cannabis): during the fourth week of lockdown (April 7–8, 2020) and two weeks after the start of reopening (May 20–25). During lockdown, they reported two types of behavior: a strategy to control consumption for some, and a more or less uncontrolled increase for others. The constraints, stress, and boredom associated with the situation both limited and encouraged consumption. Continued adherence to safety measures at the start of the easing of lockdown restricted consumption for some, while others celebrated the end of confinement by consuming alcohol and tobacco. After the first few days of reopening, participants whose consumption patterns had changed during lockdown most often described a return to their pre-lockdown habits as they partially resumed their normal lifestyles.

  • The smokers surveyed had heard about the scientific debate regarding tobacco’s potential protective effect against COVID-19 as reported by the media, but they received this information with caution and a critical eye. They thus expressed a sense that they were at higher risk of developing severe forms of COVID-19.

  • Participants considered it appropriate to resume non-COVID prevention campaigns (e.g., healthier eating, reducing alcohol consumption, quitting smoking). Opinions were fairly divided regarding the need to contextualize the content of these communication campaigns (by including information on preventive measures and physical distancing). There were some fairly strong positions in favor of this contextualization option (for the sake of consistency in public discourse) as well as against it (saturation with COVID-19 messages). However, a preference for campaigns that at least briefly mention the context of the COVID-19 pandemic remained the majority view.

5. Changes in dietary habits, physical activity, and time spent sitting

Time spent sitting during lockdown

For the majority of respondents, lockdown increased the amount of time spent sitting: for some, working from home eliminated certain trips (to work, to the coffee machine, to the cafeteria, etc.); for others, the total or partial halt of professional activity increased free time frequently spent on sedentary activities, particularly time spent in front of screens.

Trying to break up the time spent sitting does not seem to be a concern for the majority of respondents. Some of the older respondents, however, made a point of interspersing their sitting time with activities performed while standing, whereas this was not at all the case among younger people.

Spontaneously, people tended to mention their feelings regarding reduced activity, whether physical or related to having little to do during the day. Some feelings related to time spent sitting were also mentioned.

Physical Activity and Lockdown

Assessment of physical activity after 46 days of lockdown (April 30)

  • Nearly all respondents made the same observation: lockdown measures hindered their ability to engage in their usual physical activity or activities.

  • The impact of lockdown on physical activity varies: some have seen their physical activity decrease significantly, while others have implemented strategies to stay active.

  • The majority of respondents reported a decrease, or even a complete halt, in their physical activity.

  • However, some participants reported maintaining or even increasing their physical activity.

  • They thus adopted two types of activities:

    • new at-home sports activities

    • running or long walks (about 1 hour).

  • Respondents spontaneously reported engaging in physical activities to improve their psychological well-being. According to them, these activities contribute to: reduced stress, improved sleep and mood, enhanced self-esteem, and a break from monotony.

  • Improving physical fitness is also a stated goal, varying by age and gender. For women, maintaining or losing weight is mentioned more frequently; for older adults, the focus is on maintaining their health.

Diet During and After Lockdown

From the start of lockdown, food seemed to take center stage in households:

  • meals set the rhythm of the day;

  • more time was spent on meals and their preparation;

  • food shopping was the main, if not the only, reason to go out.

In this context, food could be synonymous with pleasure, but also with stress, anxiety, and frustration.

  • Pleasure because people cooked more, which satisfied their palates and allowed them to spend time with loved ones; cooking also provided a sense of accomplishment, and thus a certain pride, and the feeling of taking care of oneself by eating healthier than usual.

  • Stress and anxiety because:

    • we had to plan and cook every meal of the day (this applied mainly to women);

    • snacking became a habit, which could lead to weight gain;

    • going grocery shopping exposed people to the risk of infection;

    • outings were therefore limited (more home-cooked meals, use of drive-thru services, and local shops).

  • Frustration and worry among those with lower incomes, who sometimes went without certain products perceived as more expensive than usual (fresh fruits and vegetables, meat, and fish).

  • About a month after the lockdown was lifted, a positive and lasting effect of the lockdown on eating habits was observed. The lockdown seems to have prompted people to:

    • rethink their eating habits and reduce the frequency of grocery shopping. This appears to have led them to adopt a more thoughtful approach to their diet and, consequently, encouraged them to maintain the healthy habits adopted during lockdown;

    • discover new recipes and, more broadly, embrace home cooking, a trend that helped improve people’s culinary skills. These skills were particularly evident among those who continued to cook frequently and were consequently less inclined to buy processed foods;

    • seeking out local, fresh, and seasonal products, a practice that has persisted out of a desire to support French producers and/or maintain healthy eating habits.

  • Furthermore, the bad habits formed during lockdown—such as “comfort” eating (fatty and sugary foods) and increased snacking among young people—have largely disappeared. Additionally, the anxiety caused by the pressure of having to prepare meals for the entire household and rising prices was rarely mentioned this time around.

  • However, the lifting of lockdown restrictions has reintroduced certain habits that may hinder the maintenance of the new, healthy practices acquired during lockdown