The Impact of the “Baby-Friendly Hospital Initiative” on Breastfeeding Rates in Maternity Wards in France

The Impact of the Baby-Friendly Hospital Initiative on Breastfeeding Rates in Maternity Units in France: The ENP2021 Study Group

The First 1,000 Days

A website that provides guidance to expectant parents and parents of children up to two years old on how to create an environment that supports their child’s development.

France has one of the lowest breastfeeding rates in Europe, with significant regional and socioeconomic disparities. Less favorable
socioeconomic conditions, cesarean delivery, and low birth weight contribute to lower rates of breastfeeding initiation in countries such as France and Spain.

The international “Baby-Friendly Hospital Initiative” (BFHI) (in French, “Hôpitaux amis des bébés” – IHAB) (see Box), launched in 1991 by the WHO and UNICEF, has improved breastfeeding in many high-income countries. Among the recommendations listed under this initiative, it is worth noting that there is a component specifically targeting low-birth-weight babies.

The “Baby-Friendly Hospital” initiative was first implemented in France in 2000.

The study published this month in the International Journal of Epidemiology reports the results of an evaluation of its effectiveness in French hospitals holding the IHAB designation. It aims, in particular, to assess the role of this designation in reducing inequalities in breastfeeding among different mother-child subgroups with varying socioeconomic, demographic, and clinical characteristics.

3 questions for:

Andrea Guajardo-Villar, Directorate of Noncommunicable Diseases and Trauma, Santé publique France, whose thesis work was supervised by Dr. Nolwenn Regnault (Directorate of Noncommunicable Diseases and Trauma, Santé publique France), Dr. Camille Pelat (Directorate of Treatment Support and Data Analysis, Santé publique France), and Prof. Hugo Pilkington (Department of Geography, Paris 8 University).

Visuel d'illustration

Regarding the IHAB-accredited maternity wards included in our evaluation, it is important to note that they are unevenly distributed across the country, with a high concentration in the North. It was therefore important for this evaluation to take into account the existing inequalities across different regions.

We used data from the National Perinatal Surveys of 2010 (n=), 2016 (n=), and 2021 (n=), each of which included more than 10,000 births (13,075, 10,919, and 10,209, respectively). The ranking of maternity wards was based on the 49 IHAB-certified maternity wards in metropolitan France; those in the process of obtaining certification were classified as non-certified (20 in 2010, 40 in 2016, and 31 in 2021). The online database of the National Institute of Statistics and Economic Studies (INSEE) was used for data concerning departmental characteristics.

We relied on a series of 5 mixed-effects multinomial regression models, progressively adding adjustment covariates: 1) IHAB accreditation of the maternity ward (yes/no) and the year of the survey, 2) infant and maternal characteristics, 3) maternity ward characteristics, 4) departmental characteristics and the spatial random effect, and 5) interaction terms. In Model 4, the spatial random effect at the departmental level allowed us to account for variation in breastfeeding rates across departments and the correlation between breastfeeding rates in neighboring departments. By further adjusting the model for French department variables and the random effect, the positive effect of the BFHI initiative on breastfeeding rates became more pronounced. This can be explained by the significant interregional variations in breastfeeding in metropolitan France and by the fact that BFHI-accredited maternity wards are unevenly distributed across the country. It was therefore essential to adjust the spatial structure of the data to isolate the effect of the BFHI. Notably, the spatial random effect accounted for more variability in the model than the selected departmental variables (percentage of migrant population, percentage of population with higher education).

In IHAB-accredited maternity wards, crude rates of exclusive breastfeeding were higher than in non-accredited maternity wards, while crude rates of mixed breastfeeding were lower than in non-accredited maternity wards. The same was true for rates adjusted for the variables mentioned above, across all models. On the other hand, the crude rate of total breastfeeding was lower in certified maternity wards, whereas the adjusted rate—accounting for individual covariates (maternal age, educational level, country of birth, marital status, situation at the end of pregnancy, household income, parity, body mass index, mode of delivery, time between delivery and the interview, birth weight, gestational age, time between delivery and the interview, neonatal transfer) was higher. This difference indicates that, regarding characteristics associated with breastfeeding, mothers giving birth in IHAB-certified maternity wards differed from those giving birth in non-certified maternity wards.

In our study, low-birth-weight newborns were breastfed less frequently than average-weight newborns, in both BFHI-accredited and non-accredited maternity wards. This is consistent with previous studies conducted in France, Spain, and Brazil (1–3). We found that the increase in exclusive breastfeeding rates and the decrease in mixed-feeding rates associated with BFHI accreditation were more pronounced among low-birth-weight newborns, thereby helping to narrow the existing gap between this vulnerable group and normal-weight babies.

The BFHI had a positive impact on breastfeeding rates among mothers with a medium to high level of education (two years of post-secondary education and beyond). For mothers with no education (who have not attended school) or with a primary school education, who represent approximately 2% of the study sample, the exclusive breastfeeding rate was lower in certified maternity wards, although with a wide confidence interval. These mothers belong to a minority group with specific characteristics that should be analyzed in greater depth.
Similarly, a cross-sectional study conducted in Belgium (4) showed that BFHI improved rates of initiation of exclusive breastfeeding primarily among subgroups of mothers who were already more likely to breastfeed (particularly those with a higher education level).

France has one of the lowest breastfeeding rates in Europe, with significant spatial and socioeconomic disparities. The results of our study demonstrate the positive impact of BFHI-accredited maternity wards on exclusive breastfeeding rates. They also indicate a lower rate of mixed feeding compared to non-accredited hospitals. We have demonstrated for the first time that this positive impact was even greater among low-birth-weight newborns. Our work has shown that implementing BFHI can improve breastfeeding practices in maternity wards, with a particular focus on vulnerable groups, such as mothers of low-birth-weight newborns, who tend to have lower breastfeeding rates.

[1] Andrea Guajardo-Villar, Camille Pelat, Beatrice Blondel, Elodie Lebreton, Virginie Demiguel, Benoit Salanave, Ayoub Mitha, Hugo Pilkington, Nolwenn Regnault, ENP2021 Study Group, “The impact of the Baby-Friendly Hospital Initiative on breastfeeding rates at maternity units in France,” International Journal of Epidemiology, Volume 53, Issue 3, June 2024

The Epifane Survey: Improving Knowledge About the Nutrition and Health of Infants

The initial results of the second edition of the Epifane survey, conducted by Santé publique France as part of the national surveillance system for children’s diets during their first year of life, have just been released.
It is worth noting that the first edition of this survey, conducted in 2012, highlighted the need to promote breastfeeding and to breastfeed for up to 6 months or longer if desired, as recommended by the National Nutrition and Health Program (PNNS).

Epifane Survey 2021

The survey involved 3,534 mothers selected from those who participated in the two-month postpartum data collection of the National Perinatal Survey (ENP-2021) in mainland France. These initial results describe infant feeding practices and changes since the first edition of Epifane in 2012.

An increase in the breastfeeding rate compared to the previous survey

The rate of breastfeeding initiation in the maternity ward increased from 74% in 2012 to 77% in 2021, with the median duration showing a favorable trend, rising from 15 to 20 weeks over this period.
At 6 months of age, while less than a quarter of newborns were still being breastfed in 2012, more than a third were in 2021. By 3 days of age, half of the children had already consumed commercial infant formula (IF), in 2021 as in 2012.
Complementary feeding began within the recommended window of 4 to 6 months for 91% of children in 2021 (versus 80% in 2012).
These results and their trends between 2012 and 2021 underscore the need to increase support for mothers who have chosen to breastfeed and to raise awareness of recommendations regarding infant feeding.

Most European countries have higher breastfeeding rates than France. Breastfeeding appears to be a genuine public health issue.

For more information: Salanave B, Lebreton E, Demiguel V, Regnault N, and “Epifane2021 Study Group.” Infant Feeding During the First Year of Life. Results of the Epifane 2021 Study. Saint-Maurice: Santé publique France, 2024. 43 p.

The Baby-Friendly Hospital Initiative

In 1991, the WHO and UNICEF launched the “Baby-Friendly Hospital Initiative” (BFHI). While the BFHI was originally launched to promote breastfeeding, It has evolved since its launch, with objectives that go beyond supporting breastfeeding to include a care program centered on the child and their family.

This international program, designed for healthcare professionals, is based on 12 recommendations grounded in scientific evidence.
The WHO and UNICEF manage the BFHI program at the international level. Each country is responsible for implementing the BFHI program and coordinating efforts. Adaptations that take national specificities into account are implemented. Thus, this initiative has proven effective in several countries, including Israel, the United Kingdom, and the United States, where it has been implemented in different contexts.

To date, more than 20,000 maternity units in 150 countries have obtained BFHI accreditation.

In France, the first BFHI-accredited maternity ward was certified in 2000. As of June 2024, France had 72 accredited maternity wards (out of 456), representing approximately 15% of births.
Santé publique France, through its “First 1,000 Days” program, supports the BFHI accreditation.

Learn more

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  • Other cited articles:

1. Salanave B, de Launay C, Guerrisi C, Castetbon K. Breastfeeding rates in maternity units and at 1 month. Results from the EPIFANE survey, France, 2012. Bull Epidémiol Hebd 2012; 34:383–87.
2. Oliver-Roig A, Rico-Juan JR, Richart MM, Cabrero GJ. Predicting exclusive breastfeeding in maternity wards using machine learning techniques. Comput Methods Programs Biomed 2022;221:106837.
3. Silva LAT, de Oliveira MIC, da Costa ACC, Morais Dos Santos SF, da Gama SGN, Fonseca VM. Factors associated with infant formula supplementation in Brazilian hospitals: a cross-sectional study. J Pediatr (Rio J) 2022;98:463–70.
4. Robert E, Michaud-Letourneau I, Dramaix-Wilmet M, Swennen B, Devlieger R. A comparison of exclusive breastfeeding in Belgian maternity facilities with and without Baby-Friendly Hospital status. Matern Child Nutr 2019;15:e12845.

Nutrition et activité physique

Nutrition and Physical Activity

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Nutrition and physical activity are two major determinants of health that contribute to improving the health of the population and are key priorities in public health policy.